Exhausted from the Hustle but Not Seeing Success? you're in the right place

Find the tools and insights needed to elevate your esthetics business. This mentorship is more than guidance— it's a hands-on approach designed to refine your strategies and expand your success. Whether you're new or seasoned, let's work together to transform your business.

Meet Your Mentor

robin pettus

For those looking to grow their skincare expertise and business, Robin's mentorship offers personalized guidance. With over 15 years of experience in both skincare and entrepreneurship, she helps estheticians transform their passion into thriving careers. Whether you're just starting or expanding, you'll have the support and knowledge you need to succeed.

READ ROBIN'S STORY

REVIEWS

WHAT OUR READERS ARE SAYING

an absolute must-have

Booked & Busy is an absolute must-have for both new and experienced skincare professionals. Robin’s advice and business knowledge come from a place of experience, which (in my opinion) is the best kind. I thoroughly enjoyed this book and will continue to refer to it for a long time.

Adriana P.

I have many new clients booking appointments now

If you’re an esthetician who owns your  business, you NEED to read “Booked & Branded.” I’m a newly licensed, solo esthetician and this Ebook helped my business get started with the right foundation. Not only did it help brand my business, it shaped my services menu (based on my brand) and gave me the confidence to set my service prices correctly from the jump. I also implemented some of the advertising strategies Robin recommended, and I have many new clients booking appointments now. I’m forever grateful for this Ebook! Can’t recommend enough.

Kristen M.

FAQS

Who are these eBooks for?

Both eBooks are perfect for estheticians at any stage—whether you're just starting out or looking to refine your existing business. If you're seeking to elevate your skincare practice and achieve lasting success, "Booked & Branded" and "Booked & Busy" eBooks will set up your business foundation correctly from the start and offer strategies to bring in new clientele.

What topics does "Booked & Branded" cover?

Booked & Branded covers a range of essential topics, including: building your brand identity, creating your signature menu of services, pricing strategies, effective advertising techniques, and utilizing digital tools to streamline your business efficiently.

What topics does "Booked & Busy" cover?

Booked & Busy eBook covers topics including: going the extra mile with existing clientele, product sales, staying connected to your clients, social media strategies, offering memberships, sending out newsletters, and so much more. It's not just an eBook that provides new ways to get clients walking in the door, but also provides a new age approach to ensuring they return.

Will there be one eBook that covers ALL topics?

SOON! Robin will be launching 1 more eBook "Booked & Business Savvy" next month, which will cover topics including: long-term success, business expansion, hiring employees, and setting yourself up for retirement. After this eBook launches, she will offer 1 BIG eBook (The EsthePreneur eBook) that will include all 3 eBooks, allowing you to have access to all topics so your business can thrive.

How will these eBooks help me attract new clients?

Both eBooks provide actionable strategies for effective marketing and advertising, helping you reach your target audience intentionally. You'll learn how to present your services in a way that appeals to potential clients, ultimately leading to increased bookings and growth for your business.

PERSONALIZED GUIDANCE

BOOK A 1:1 CALL

Book a one-on-one mentorship session tailored to your esthetics business. Get personalized strategies and expert advice from someone who has built a thriving practice and is dedicated to helping you do the same. Whether you're just starting out or looking to refine your business, this is your opportunity to receive hands-on guidance that will empower you to grow and succeed in the beauty industry. Let's transform your vision into reality.

BOOK A VIRTUAL 1:1 CALL